ABOUT ME
Empowering SMEs through srategy and innovation
As a marketing strategist and workshop leader with international experience, I specialize in helping small and medium-sized enterprises unlock their full potential. My approach is hands-on and deeply rooted in practical solutions, ensuring that businesses not only learn but also implement impactful strategies.
Having recently relocated to Austria, I’m passionate about connecting with local businesses and building a meaningful network. Balancing my career with raising a young child, I focus on intentionality in my work—taking on select projects and tailoring my expertise to those who truly value strategic growth.
MY EXPERTISE -
KEY AREAS FOR
SME SUCCESS
Small and medium-sized enterprises face unique challenges, from resource constraints to rapid market changes. These three areas of focus—creativity, partnerships, and automation—have proven to deliver quick wins and significant results, even with limited resources.
1. Out-of-the-box solutions
Creative solutions for overcoming SME challenges with limited resources.
2. Building partnerships
How strategic partnerships
can open doors to
faster market entry.
3. Communication automation
Using automation to
simplify and scale
your marketing efforts.
PROVEN EXPERTISE
BACKED BY REAL-WORLD SUCCESS
The topics I address in my workshops are not chosen randomly.
Over the past 8+ years, I’ve worked with countless businesses as a consultant and speaker, solving specific challenges and uncovering what works best in practice. My workshops synthesize these experiences into actionable strategies that are tailored to small and medium-sized enterprises.
Each topic is rooted in real-world insights, focusing on areas that deliver fast and meaningful results with minimal resources.
1. Out-of-the-box solutions
Engaging the market before the product launch
A startup developing a mental health mobile app faced a common challenge: how to generate interest before their product was ready, especially with minimal budget.
Instead of traditional paid campaigns, I suggested a different approach: creating a survey to explore how women in Hungary feel about their bodies.
The survey was shared with magazines, influencers, and organizations, offering respondents a free guide with 10 mental health exercises.
The campaign went viral, attracting over 10,000 responses and gaining support from major partners like Glamour magazine.
2. Building partnerships
Targeting a niche for
maximum impact
A B2B client was struggling to reach their audience effectively, with limited success from paid campaigns.
I proposed focusing on a niche segment and created a contact list through extensive online research. We had no prior connections to the organizations or influencers on the list, but a well-crafted outreach strategy brought immediate results:
a major sponsor not only financially supported the client’s event but also shared it with their 20,000-strong email list. Shortly after, a partnership with a national professional organization further amplified their reach.
3. Communication automation
Streamlining sales with automated diagnostics
A client needed a solution to manage incoming inquiries more efficiently while maintaining a high level of personalization.
Together with an automation specialist, I designed a diagnostic tool that used a simple form to pre-qualify leads. The tool automatically generated a tailored PDF report for each respondent, offering insights and actionable tips
based on their input.
This collaboration saved significant time, improved customer engagement, and enabled the client to focus on high-potential prospects.
WHY ATTEND MY
WORKSHOPS?
My approach is simple: no funnels, no sales pitches—just real value.
Every workshop is designed to address real challenges with actionable strategies, not generic templates. I work with those who value tailored insights and are ready to invest in meaningful, sustainable growth. If you're seeking practical guidance, not empty promises, you're in the right place.
OUT-OF-THE-BOX SOLUTIONS: THINKING BEYOND THE NORM
Small and medium-sized enterprises often face challenges that demand creative solutions—whether due to limited budgets, tight timelines, or a small team shouldering all the responsibilities. It’s not uncommon for entrepreneurs to feel overwhelmed, especially when competing against larger companies with greater financial muscle. Yet, being creative isn’t just a necessity for startups; established businesses also need fresh ideas to avoid becoming stagnant. After all, saying the same thing for 5-10 years risks losing the interest of your loyal customers.
In this workshop, we delve into practical examples of how businesses can approach challenges creatively, even in competitive markets.
Together, we explore scenarios and strategies that highlight what works—and what doesn’t—while providing insights that can be tailored to your unique situation. You’ll be guided through thought-provoking questions designed to spark self-reflection and uncover opportunities for innovation.
Additionally, we discuss how lessons from other industries can inspire fresh approaches and help you stand out. By the end of the session, you’ll leave equipped with the tools and mindset to think differently and drive impactful change in your business.
BUILDING PARTNERSHIPS: UNLOCKING GROWTH TOGETHER
Strategic partnerships are one of the most efficient ways to scale your business—saving time, cutting costs, and opening doors that would otherwise remain closed. Yet many small and medium-sized enterprises hesitate to pursue these opportunities, fearing rejection or believing they lack the resources to collaborate with larger players.
In this workshop, we explore why partnerships are a game-changer for SMEs and how they can deliver exponential growth.
You’ll learn when and how to approach potential partners, including those at the top of your industry, without feeling intimidated. Together, we break down the process into actionable steps: identifying the right partners, crafting compelling outreach messages, and building mutually beneficial relationships.
This step-by-step guide not only demystifies partnership strategies but also gives you the confidence to implement them effectively, creating opportunities for sustainable success while maximizing your resources.
COMMUNICATION AUTOMATION: SIMPLIFY, STREAMLINE, SUCCEED
Automation is no longer a luxury—it’s a necessity for businesses aiming to grow without overextending their resources. Yet, many SMEs are unsure where to begin, worried about costs, or hesitant to make the leap. In reality, communication automation can save significant time, nurture leads more effectively, and create stronger customer relationships with manageable investments.
In this workshop, we demystify what automation means for SMEs and why it’s essential in today’s fast-paced market. We explore what’s needed to prepare for automation—streamlined workflows, clear objectives, and a willingness to embrace new tools. You’ll gain insight into examples of processes that can be automated with minimal effort, such as customer follow-ups, lead nurturing, and data collection—solutions that work for 9 out of 10 businesses with minor adaptations.
We also discuss the financial aspect, breaking down the costs and benefits to reveal why automation often pays for itself in both time saved and revenue generated. By the end of the session, you’ll have a clear roadmap for integrating automation into your operations and making your business run smarter, not harder.
FREE RESOURCES
TO BOOST YOUR SUCCESS
I provide ..... for all attendees.....